[…] all the sudden after “Spider-Man” [the movie], comic book writers were sexy. We didn’t live in the basement of our mother’s house anymore. We were the best writers in town, and the reason why we were was because we understood a medium that was incredibly successful. We understood how to tell stories about heroes and villains that weren’t pop. They were things that reminded us of the comics we had read and we knew. We stayed true to the medium.

Jeph Loeb
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