If you want to sell things, then sell them—send them to famous cartoonists, influential publishers, and comics critics who are interested in selling things. One influential Tweet by a comics celebrity will do more good than a 3000-word review of the highest quality produced by a nobody. And for god’s sake, don’t send your comics to critics who want to criticize them. Find someone who cares more about how many copies you sell than about the quality of your work. If we could only separate these comics critics from comics marketers, comics criticism might be in a more healthy state.